A single well-executed storm response can generate $50,000–$200,000 in revenue for a roofing company. The difference between the contractors who capture it and those who don't: speed and follow-through in the first 72 hours.
AI makes every piece of communication fast. Here's the full playbook.
Within 6 Hours: Social Post
"Write a Facebook/Nextdoor post for homeowners in [CITY] after last night's storm. We're offering free roof damage inspections this week. Limited availability. Urgent but helpful — not pushy. Under 80 words."
Within 24 Hours: Text to Past Customers
"Write a text to past roofing customers letting them know we're in [AREA] doing storm damage inspections. Free inspections this week. Keep it helpful and brief — under 60 words."
Days 2–5: Door Hanger
"Write copy for a door hanger from a roofing company offering free storm damage inspections in [NEIGHBORHOOD]. Company: [NAME]. Phone: [PHONE]. Short, urgent, professional."
The Follow-Up Sequence
After inspections are completed, run the standard 3-touch follow-up:
- Day 1: Confirm estimate sent, available for questions
- Day 3: Friendly check-in, mention availability is filling
- Day 7: Final low-pressure touch
The Math
At $9,500 average storm job, converting 20 inspections into 8 jobs = $76,000 in revenue from one storm. The contractors who move fastest and follow up consistently capture this. The ones who wait lose it to whoever showed up first.
Get the Full Storm Response Prompts — $27
The AI Starter Pack for Roofers includes the complete storm playbook + 17 more copy-paste prompts.
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